This article originally appeared as a column for the Cleveland Jewish News. One of the most important steps in starting a business – after identifying the good or service you are going to be selling, of course – is to select your name. Marketing a business is an art as much as it is a science, and a name is…
This article originally appeared as a column for the Cleveland Jewish News. So you want to start your own business? Hopefully, you have already determined what it is you’re selling, and you know whether or not you are going to have one or more partners in the business. Ideally, you have some manner of business plan in place – whether…
This article originally appeared as a column for the Cleveland Jewish News. Are you starting a small business? If so, are you thinking of structuring it as a limited liability company or partnership? Are you hoping to incorporate your business? Are you forming an S-Corporation or a C-Corporation? Are you in business with some partners? Do you want to clarify…